Our team

practys conseil

Practys Conseil, a team dedicated to your sales performance.
With a passion for helping you win, we help you achieve your goals!

Philippe Lafaix

Chairman and Founder of Practys Conseil
Founder of Practys Conseil in 1998, Philippe Lafaix is the author of several best-selling books on Persuasion and Price Defense.
He provides consulting and training services, and leads conferences for French and international companies.
Lecturer on several topics:
  • L'Envie de Vendre
  • Selling in the digital age.
  • Marge ou Crève!
Specialities :
  • Sales policy and organization,
  • Persuasive Communication, Price Defense and Negotiation,
  • Conquest, development and management of sales networks,
  • Adapting sales processes and methods to the cross-channel approach.
kati lohr

Kati Lohr

Senior Partner

A former top-level sportswoman with an international and trilingual profile (German, English, French), Kati worked in international and French groups before joining Practys Conseil in 2021 as a customer relations expert.

Specialities :

  • Commercial excellence
  • Planning & Prospecting
  • Consultative Sales
  • Coaching for Managers & Executives
  • Defending the price / Adding value to the offer
  • Collective and individual motivation
  • Team management and leadership
  • Management coaching
  • Team cohesion
  • Professional networking
  • Communication style adaptation (DISC) and persuasive communication
  • Professional benefits
marie paule cut

Marie-Paule Foulier

Project Manager

Marie-Paule Foulier joined Practys Conseil in 2009, after 25 years of experience in all facets of sales and management in BtoB, BtoD and BtoC for French and international companies.
She provides consulting, auditing, training, coaching and delegated management services.

Specialities :

  • Advice and support in fine-tuning sales processes and methods
  • Customer experience, relational and operational excellence
  • Persuasive Communication, Price Defense and Negotiation

Prospecting :

 

  • Making appointments by telephone and using web tools
  • Winning, developing and managing sales networks
  • Adapting sales methods and techniques to multi-channel buying and selling processes
Jean-Luc-Rosier

Jean-Luc Rosier

Director, Consulting Department

Coaching
Change management
Business Development
Marketing and customer relations
Day-to-day business support
31 years' professional experience in BtoB in the energy sector

Specialities :

  • Organization
  • Transformation
  • Business development
  • Executive support
Dominique-Lapoix

Dominique Lapoix

Senior Consultant

After 7 years in the Direct Sales sector, then 17 years in the Insurance sector as Manager and then Training Director, Dominique Lapoix joined Practys Conseil in 2013.

Specialities :

 

  • Persuasive Communication and Negotiation
  • Team management and leadership
  • Project Management
  • Professional development, individual and group coaching (Creator of "La Pédagogie du Détour")
  • Insurance industry expert
Franck1 2

Franck Neveu

Senior Consultant

After 25 years in the BtoB and BtoC Financing sector, Franck Neveu specialized in sales training and joined Practys Conseil in 2013.

Specialities :

  • Persuasive communication
  • Price defense and negotiation
  • Integrating financing into sales processes and methods
  • Expert in the Automotive and Banking sectors
  • Management of sales teams
  • Project Sales 
catherine cut

Catherine Charlin

Consultant

Helping companies to improve the skills of their managers
Tailoring each training course to the company's culture and the needs of each employee
100% practical input

My conviction:

  • Skills need to be constantly adapted to changes in professions, technologies and markets. Soft skills - the ability to understand, manage, convince and unite - are becoming fundamental in this changing world.
  • As a specialist in the ROI of each training action, we are convinced of the effectiveness of horizontal, interactive training.
  • Face-to-face and distance learning courses
  • Develops game-based training (Manpower, CAF, Cultura...)
lefer baptiste

Baptiste Leber

Senior Consultant

Recognized as an expert in persuasion and a B2C sales specialist, Baptiste brings many years of experience in sales training. His teaching method, which combines fun and games, effectively energizes learning.

Specialities :

  • Price defense and negotiation
  • Business Development
  • Team motivation
Isabelle-Armitano

Isabelle Armitano

Senior Consultant

After 10 years in sales and marketing positions in Quebec and France, Isabelle Armitano spent 10 years in the recruitment and HR consulting sector, first as a trainer and then as Training Director.

Specialities :

  • Motivation- and relationship-oriented management
  • Coaching teams to strengthen cohesion and collective performance
  • Optimism and self-confidence for sales performance
  • Use games, sports or art to involve teams and encourage anchoring through emotion.
Tatiana-Anglade

Tatiana Anglade

Senior Consultant

After more than 15 years in sales and marketing development and strategic consulting for international companies, Tatiana Anglade joined Practys Conseil in 2011.

Specialities :

  • Expert in executive coaching and support
  • Coaching teams to strengthen cohesion and collective performance
  • Specialist in systemic analysis and problem-solving (ICF member)
  • Founder and CEO of Women to the Top
Igor-Lafferrerie

Igor Lafferrerie

Consultant

15 years' experience in field sales roles (B to B, B to C) in different business sectors and 13 years' experience as an actor-improviser with several hundred performances (theater, improvisation matches and one-man shows).
With an excellent sense of facilitation and real knowledge of the business world he is trained in improvisation, thiagi framework games and positive psychology.
Creator of innovative and original tailor-made educational engineering. Igor has been with Practys Conseil since 2018.

Specialities :

  • Sales training, sales posture, helping non-sales people acquire sales skills
  • Storytelling, speaking, developing the sales posture, building confidence, pitch, storytelling
    (time management, stress management, etc.)
  • Uses the tools of theater and theatrical improvisation, playful, fun and punchy
Emmanuel-Portanery

Emmanuel Pontanéry 

Consultant

Emmanuel is an NLP master practitioner, certified in transactional analysis and trained in psychology. He works with companies on the themes of leadership and persuasion.

Specialities :

  • Coaching
  • Executive Training
  • Negotiation
  • Conflict management
  • PersuasionTeam coaching